Template

Tuesday, October 20, 2009

So, I am a marketing gal. Aside from all of the "higher level" stuff that goes along with it, I have enjoyed the creative end of it immensely as well.

Over the last 5 years, I have become a self-taught graphic designer. I have learned Creative Suite on my own, developed materials for the company I used to work for and have started to do some logo development and branding.

Needless to say, I have a kick-butt profile packet instead of a plain-Jane resume.

I am starting to drive my bandmates a little crazy. They are psyched to see the cards, PPC ads and fan pages that I have started but are worried that I am going a little overboard sometimes. I just want to show everyone how much we ROCK.

On a side note, I guess I can consider myself a professional musician since it is the ONLY thing I am being paid for now. COOL! All of you musicians out there, please don't scorch me. I have been involved in bands for almost 20 years now and take it seriously. I would love to make it my only f/t gig if it could pay me what I had been making.

Anyway, I digress...

I am finding that to properly market a band, it takes a multi-pronged attack. Gone are the days of walking into a club and just saying "we ROCK" whilst the booker whips out their golden calendar. Now it entails websites and blogs and fanpages and YouTube videos and digital demos and just about anything else you can give (except blood...club owners don't like blood). This puts me roughly IN MY GLORY!!! I can make live videos, edit them, upload them and then stream them live from a netbook right in front of the booker! Talk about immediate gratification! I am happier than a pig in....well you know.

The best part of it? I can not only see the fruits of my labor harvested, but enjoy them in jams and pies through working the dates I book. It also helps that we are good. Not just good in the "my son plays the piano and he is so GOOD" kind of way, but good in the "Wow! You guys are FANTASTIC!!!" kind of way.

So, wanna book us?

No comments:

Followers